BOT’s main expertise includes retail stores development: 

• Develop and maintain a retail strategy that positions all our Brands as leader in the markets to support the business and brand objectives

• Define the physical retail experience and optimal store model

• Implement a retail expansion strategy and execution plan including site selection, store design and timelines

• Define and establish methods, processes and tools for proper alignment of physical retail to the rest of the organization

• Create performance dashboards including sales and engagement tracking

• Manage calendar of events and ensure proper alignment of retail schedule with marketing, editorial and communications teams

• Lead and mentor the retail teams to deliver a best in class service and performance

• Establish training and development programs for the retail team to ensure consistent service levels

• Stay abreast of developments in retail, customer experience and technology